THE BIG WHY
We believe that a business should be a vehicle that allows you to live the life that you want. We believe in “Choose Life”.
All too often people build a business with a certain lifestyle in mind to find that they work harder, for less money and are moving rapidly away from their Choose Life.
We work with ambitious business owners to re-align their business with their own Choose Life through investing in businesses, business turnaround, mergers and acquisitions.
Entrepreneurs have the power to effect change.
Wouldn’t it be great if entrepreneurs from all around the world worked with their local community to create a massive social impact?
We believe that entrepreneurs are the critical ingredient in creating a sustainable and caring community.
Develop the people around you and create a positive change in your community.
High Performance = Capability x Behaviour
We believe that people should always be chasing the best version of themselves.
Capability is skills to perform and action. Capability can be improved and developed through coaching and training.
Attitude is a choice that we make that impacts our behaviour. Working with people with like minded attitudes creates a high performance culture.
MORALITY VS DESIGN
If a car has a punctured tyre, you can argue whose fault it is or what is right or wrong, or you can change the tyre.
Morality gets in the way, just change the design.
The outcome is to get to the destination.
PUT PEOPLE FIRST & HAVE FUN WHILST DOING IT
Being a people first business. People are interconnected: they are the fabric of society - people make things work.
Being a people first business means that we understand that the rat catcher is just as important as the doctor and that we need to look after everyone to make our world better. Everyone is linked to everything else.
Look after your own so that they look after everyone else. Our people are our legacy.
Join work, life and fun together.
Enjoy the journey of life in happiness whilst being of service to others. There is no work.
I love working with ambitious people who want to make a huge impact. Culture and people are really important to me it is the key to drive high performance in any organisation.
I joined Catapult following my time working in a business development team at a multinational business. My biggest success in business is to help people achieve their Choose Life through strategic development.
Outside of Catapult my family is really important to me and I enjoy spending time with them doing all types of activities. I am involved with two sports clubs helping them develop facilities and growth in the membership to build a community hub. I am an avid member of Crossfit and enjoy both working out and being involved socially with my local box.
Working on the nuts and bolts of a business designing and systemising of the business enabling business owners to achieve their Choose Life is what I love to do. My guiding principle is Business By Design, where you can actually design and build a business that you really want, rather than accepting an unruly business that goes against everything you want out of life.
I started Catapult in 2004 with the aim of helping people to use technology in their business to automate processes. I have effected huge foundational changes in businesses that have allowed them to achieve massive growth. I’ve helped businesses in all sorts of sectors from professional services, manufacturing, fast-moving consumer goods all the way up to businesses in the FTSE100.
In my spare time I really enjoy travelling with my family and exploring the world and experiencing different cultures. I am a trustee of a mindfulness and well-being centre in Cardiff where our mission is to help the local community with mental health issues. I am a keen badminton player.